01 / Partner experience

Earlier projects, credited by name.

See what each partner led, built or advised, and the stage each project reached. Follow the case to the service you can commission today.

Ten of these eleven cases come from roles the partners held at other organizations, credited to each person with the role and, where documented, the period. They are not General Value commissions, and their figures are not General Value results. Cicoria is current concept work led by Stephen Watson.

Exterior of the planned Blue Zones Center, a longevity center at Miami Worldcenter. Concept render of the planned center. Render: Cactus. Partner experience. Stephen Watson, development leadership, Blue Zones Center at Miami Worldcenter.
Exterior of the planned Blue Zones Center, a longevity center at Miami Worldcenter. Concept render of the planned center. Render: Cactus. Partner experience. Stephen Watson, development leadership, Blue Zones Center at Miami Worldcenter.

Partner experience

Blue Zones Center

Stephen Watson, development leadership, Blue Zones Center at Miami Worldcenter.

Stephen Watson led development of the planned Blue Zones Center at Miami Worldcenter, connecting its proposed clinical program with hospitality and residences.

Read the case: Blue Zones Center
Reception wall for the Founders Health longevity clinic in London. Reception wall concept. From the Founders Health brand guidelines, April 2025. Partner experience. Stephen Watson, Interim CEO, Founders Health, through December 2025. Partner experience. Luis Da Silva, medical technology and marketing, Founders Health, January to December 2025.
Reception wall for the Founders Health longevity clinic in London. Reception wall concept. From the Founders Health brand guidelines, April 2025. Partner experience. Stephen Watson, Interim CEO, Founders Health, through December 2025. Partner experience. Luis Da Silva, medical technology and marketing, Founders Health, January to December 2025.

Partner experience

Founders Health

Stephen Watson, Interim CEO, Founders Health, through December 2025. Luis Da Silva, medical technology and marketing, Founders Health, January to December 2025.

Stephen Watson led the flagship launch at Tempus Belgravia and the clinical operating model. Luis Da Silva wrote the brand guidelines and built the patient portal and marketing systems.

Read the case: Founders Health
Clinic interiors of the Miami Institute for Age Management inside the Four Seasons tower, Miami. From the institute's own brochure. Partner experience. Stephen Watson, co-founder, Miami Institute for Age Management, 2001 to 2014.
Clinic interiors of the Miami Institute for Age Management inside the Four Seasons tower, Miami. From the institute's own brochure. Partner experience. Stephen Watson, co-founder, Miami Institute for Age Management, 2001 to 2014.

Partner experience

Miami Institute for Age Management

Stephen Watson, co-founder, Miami Institute for Age Management, 2001 to 2014.

Stephen Watson co-founded an integrated age-management clinic inside the Four Seasons Miami, bringing medical specialties into one clinical operation.

Read the case: Miami Institute for Age Management
FlorestGal homepage: a reservoir and forest seen from the air.
Public forest management in Portugal: FlorestGal, whose first President and CEO was José Miguel Medeiros. FlorestGal public site, captured 9 October 2026. Partner experience. José Miguel Medeiros, President and CEO, FlorestGal, 2018 to 2021.

Partner experience

FlorestGal

José Miguel Medeiros, President and CEO, FlorestGal, 2018 to 2021.

José Miguel Medeiros was the first President and CEO of FlorestGal, Portugal’s first public forestry company, and turned a scattered state estate into a managed forest business with a long-term plan.

Read the case: FlorestGal
José Miguel Medeiros seated at Portugal’s desk in an international parliamentary session.
José Miguel Medeiros at Portugal’s desk during an international parliamentary session. Partner experience. José Miguel Medeiros, Secretary of State for Internal Affairs and Civil Protection, 2008 to 2009; Civil Governor of Leiria, 2005 to 2008; Member of Parliament for Leiria.

Partner experience

Public office in Portugal

José Miguel Medeiros, Secretary of State for Internal Affairs and Civil Protection, 2008 to 2009; Civil Governor of Leiria, 2005 to 2008; Member of Parliament for Leiria.

Over two decades José Miguel Medeiros held office in Portuguese government and Parliament, from his district’s civil government to the national civil protection system.

Read the case: Public office in Portugal
AICEP Global Parques article of 15 March 2012 on the renewed Global Find service for foreign investment. AICEP Global Parques Global Find article, captured 9 October 2026. Partner experience. José Miguel Medeiros, adviser, AICEP Global Parques, 2011 to 2012. Global Find and Global Force.
AICEP Global Parques article of 15 March 2012 on the renewed Global Find service for foreign investment. AICEP Global Parques Global Find article, captured 9 October 2026. Partner experience. José Miguel Medeiros, adviser, AICEP Global Parques, 2011 to 2012. Global Find and Global Force.

Partner experience

AICEP Global Parques

José Miguel Medeiros, adviser, AICEP Global Parques, 2011 to 2012.

José Miguel Medeiros advised AICEP Global Parques on Global Find and Global Force, in foreign investment and industrial parks.

Read the case: AICEP Global Parques
Cover of Another Round, the PLAATO podcast, on Apple Podcasts. Another Round public Apple Podcasts page, captured 9 October 2026. Partner experience. Luis Da Silva, Product Marketing Manager, PLAATO, July 2023 to August 2025.
Cover of Another Round, the PLAATO podcast, on Apple Podcasts. Another Round public Apple Podcasts page, captured 9 October 2026. Partner experience. Luis Da Silva, Product Marketing Manager, PLAATO, July 2023 to August 2025.

Partner experience

PLAATO

Luis Da Silva, Product Marketing Manager, PLAATO, July 2023 to August 2025.

Luis Da Silva repositioned fermentation technology for commercial buyers, launched the B2B site and product lines, and built the supporting content and business-development program.

Read the case: PLAATO
Praxis beer ecommerce campaign, 31 May 2023: a model with two bottles and the shop button. Praxis Beer site in the Internet Archive, captured 9 October 2026. Public archive saved 31 May 2023. Partner experience. Luis Da Silva, marketing and e-commerce, Praxis Beer, March 2021 to August 2023.
Praxis beer ecommerce campaign, 31 May 2023: a model with two bottles and the shop button. Praxis Beer site in the Internet Archive, captured 9 October 2026. Public archive saved 31 May 2023. Partner experience. Luis Da Silva, marketing and e-commerce, Praxis Beer, March 2021 to August 2023.

Partner experience

Praxis Beer

Luis Da Silva, marketing and e-commerce, Praxis Beer, March 2021 to August 2023.

Luis Da Silva rebuilt the digital operation and online store of a Portuguese craft brewery, with performance campaigns, conversion work and a product launch.

Read the case: Praxis Beer

Who the partners have worked for.

The twenty-three, by size of the organization served. Counted from the record, not estimated.

Large companies and public bodies: 10. Mid-sized companies: 2. Startups and small firms: 11. 23.

Large companies and public bodies 10

Mid-sized companies 2

Startups and small firms 11

  • Founders Health, LondonStephen Watson. Luis Da Silva
  • PLAATO, OsloLuis Da Silva
  • SocAIty.aiLuis Da Silva
  • AEO VisionLuis Da Silva
  • Praxis BeerLuis Da Silva
  • Castel Creative LivingLuis Da Silva
  • NeudeLuis Da Silva
  • A US fintech startup (name withheld)Luis Da Silva
  • Sonder PeopleLuis Da Silva
  • Indonesia Portugal Chamber of Commerce and IndustryJosé Miguel Medeiros
  • Portugal Timor-Leste Chamber of Commerce and IndustryJosé Miguel Medeiros

Large companies and public bodies: a state, a municipality, a public company or agency, a listed company, a national broadcaster, or a development of city scale. Mid-sized companies: a documented annual revenue or billings above USD 10 million. Startups and small firms: ventures, startups, small companies and newly founded institutions. Founders Health is counted once (two partners worked there). Cicoria is concept work and is not counted. Public offices held by José Miguel Medeiros are not projects and are not counted.

Rádio Renascença is classed as large from general knowledge, not from the firm's documents. PLAATO is classed as small because no revenue is on record.

02 / First work to commission

Start with one piece of work.

Choose the decision that needs an answer first. Commission a defined output, with a named lead and an agreed scope.

01

Destination concept and program

What is this place, who is it for, and how will it operate?

A destination concept with guest and patient profiles, programming, the care and hospitality relationship, and revenue streams.

Stephen Watson leads the work; he led development of the planned Blue Zones Center at Miami Worldcenter, which brings clinical care, hospitality and residences into one program.

Partner experience
02

Feasibility study

Should this project proceed, change or stop, and on what evidence?

A commercial, operational and high-level financial assessment, with assumptions, a risk map and a reasoned recommendation.

Stephen Watson leads the development assessment, with Amândio Costa on the financial case; as interim CEO of Founders Health, Stephen led the flagship launch at Tempus Belgravia.

Partner experience
03

Government and stakeholder strategy

Who decides, in what order, and what must the project demonstrate?

A municipal and national stakeholder map, engagement sequence, evidence requirements and assigned responsibilities.

José Miguel Medeiros leads the work; his record includes service as Secretary of State for Internal Affairs and Civil Protection and advisory work at AICEP Global Parques.

Partner experience
04

Land and management assessment

What does the land support, and how should ownership and management be organized?

An assessment of the land, ownership and uses, with management options and the specialist work needed for the next decision.

José Miguel Medeiros leads the work; he served as President and CEO of FlorestGal, Portugal’s first public forestry company.

Partner experience
05

Brand strategy

Who are we for, what do we stand for, and what should we be called?

Positioning and naming, with brand voice guidelines.

Luis Da Silva leads the work; he repositioned PLAATO's fermentation technology for commercial buyers and wrote the Founders Health brand guidelines.

Partner experience
06

Marketing plan and launch campaigns

Who should the launch reach, through which channels, with what content?

A marketing plan, social media content and launch campaign assets.

Luis Da Silva leads demand generation; he rebuilt Praxis Beer's online store and performance campaigns, and built the acquisition and marketing automation at SocAIty.ai.

Partner experience

Start with one piece of work.

Use the experience to choose the first output your project needs.

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